Meet the Experts
Professional Coaches & Trainers
LIZETTE GARCIA DEL PRADO
Lizette has been in the F&B industry over 25 years. She is an expert in On and Off Premise Sales, including roles at Heineken USA, Red Bull North America, Diageo Guinness USA, Breakthru Beverage and Stoli Group.
Lizette was recruited by the CEO of the Miami Dolphins to handle the NFL’s Partnerships, Business Development and special projects. She returned to the beverage scene with Stoli Group, a subsidiary of S.P.I. Spirits, managing South Florida and later as Sales Director of the Americas for GTR (Duty Free) for markets such as the USA, Mexico, Caribbean, and Canada.
Today she brings her wealth of knowledge and talent to the Canadian market with CFE and SIP Niagara Food & Drink Festival. Combined passion and expertise is her recipe to bringing brands to life!
Lizette was recruited by the CEO of the Miami Dolphins to handle the NFL’s Partnerships, Business Development and special projects. She returned to the beverage scene with Stoli Group, a subsidiary of S.P.I. Spirits, managing South Florida and later as Sales Director of the Americas for GTR (Duty Free) for markets such as the USA, Mexico, Caribbean, and Canada.
Today she brings her wealth of knowledge and talent to the Canadian market with CFE and SIP Niagara Food & Drink Festival. Combined passion and expertise is her recipe to bringing brands to life!
JEREMY PARSONS
CFE is a National Beverage Marketing and Event Management Agency created by Culinary Mixologist, Author and TV Personality, Jeremy Parsons.
Jeremy is considered one of the top Culinary Mixologists in North America and has created beverage programs and consulted for the upmost distinguished brands in the industry.
He started his TV and consumer show appearances 25+ years ago quickly becoming a mainstay for both TRADE and CONSUMER events and presentations.
With 2 books published and a 3rd on the way, Jeremy continues to pique our interest in beverage trendsand all things gastro!
Jeremy is considered one of the top Culinary Mixologists in North America and has created beverage programs and consulted for the upmost distinguished brands in the industry.
He started his TV and consumer show appearances 25+ years ago quickly becoming a mainstay for both TRADE and CONSUMER events and presentations.
With 2 books published and a 3rd on the way, Jeremy continues to pique our interest in beverage trendsand all things gastro!